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eSIM = Main Character. Here’s Why

Ever heard of a mobile network that treats customers like owners? Neither had we, so we created Slice. Our goal was to build a better network, and we believe the best way to do that is by co-creating with you. So, we’re handing over the decision-making power to our customers. As part of Slice, you’ll be invited to an exclusive community of Slicers, gaining insights into our future features and benefits. You’ll collaborate directly with Slice HQ to ensure we are building a better network that our customers really want to be a part of. We wanted the network to reflect the changing needs and demands of mobile network users who are increasingly disillusioned with their current providers. As you can imagine that is no easy feat - there is so much to consider when building a product from the ground up. So when building the product architecture we wanted to make sure that everything laddered up to a customer experience that is frictionless, friendly and flexible and reflected the needs and wants of our target customer. One of the earliest decisions we made was for Slice to be the UK’s first eSIM-only mobile network. We’ve seen how fast the eSIM market is growing, it aligns with our audience who want more sustainable options and the ability to make a switch instantly, which means that the choice to go eSIM was a no brainer for us. All the other telcos in the UK have used standard physical SIM process as their main model and have adjusted this slightly to introduce eSIM offerings, which can make for a clunky experience for customers. This challenged us as a team to deliver something that is an industry first by starting from the ground-up and creating a bespoke UX that would deliver a seamless end to end experience. As a fairly new concept to many, I thought that I’d share my eSIM 101 with you all so that you can make the most of all that it can offer if you join Slice. **So what is an eSIM?** Whether you are thinking “What the hell is an eSIM?” or if you have an eSIM downloaded already, let’s start by introducing what an eSIM really is. An eSIM or “Embedded Subscriber Identity Module” if you want to sound clever, is a digital version of the physical SIM card, which can be downloaded onto your device. Think of it like using Apple or Google pay instead of your physical card, same functionality just more convenient. **Why should you care?** eSIM is the future - it will be the norm in a few years with all devices being eSIM only, so we are just getting ahead of the curve. We know that not everyone is fully aware of just how many benefits eSIM actually has, so let me take you through some of the key ways in which eSIM can benefit you. Switch instantly. With eSIMs, there's no hassle. They can be installed onto your phone in minutes, so no waiting for a SIM to arrive in the post or trying to poke your phone with that weird needle thing. Environmental impact. eSIMs help us to run more sustainably, so by switching to eSIM, you aren't contributing to the 6 billion SIM cards that are made and shipped around the world every year. The carbon footprint of plastic SIMs is approximately 46% higher than eSIMs - it’s an obvious switch. Flexibility. eSIMs allow you to hold multiple numbers on the same device, so you can easily switch between networks or have multiple plans without having to swap out SIM cards (or risk losing them). You can try out a new network alongside your current provider, or you can have your work and personal number on the same phone, rather than carrying around a separate device. Security. eSIMs are more secure than physical SIMs because they can't be removed if your phone is lost or stolen, so it's a bit more protection from fraudsters. **How do I set it up?** To get started all you need to do is download our app and sign up to Slice, then for iOS and Android we have provided a ‘one click installation’ process within the app, and then your eSIM will be fully activated and ready to use. Not only is it a speedy set up but you can also try our network for a week before committing to one of our plans. **Ready to try eSIM?** If you’ve got this far, we’re hoping you’re wondering why doesn’t everyone have an eSIM? Not only can we assure you that physical SIMs will be some distant memory of the past, but the endless benefits that eSIMs bring alongside the ease of switching will make your mobile experience that bit better. So what are you waiting for? Once you’re all set-up, don’t forget to join our exclusive community of Slicers and help us co-create Slice.

Slice Mobile, the UK’s First eSIM Only Network, Opens Doors to Customers

* Slice to offer customers an opportunity to co-create the network by treating them like owners. * Slice is the UK's first eSIM only network available exclusively via an app. * Slice will offer monthly rolling plans, which include roaming allowance and unlimited talk and text as well as annual cashback incentives. * Founding Slicers jump straight to the highest tier of cashback which is 20% back on their annual spend. Plus the chance to win a £30k house deposit. * Slice to offer a 7 day free trial to all new customers. **London, 2 September, 2024.** Slice Mobile, the UK's first eSIM-only network, marks its early release launch today, welcoming its founding customers. As the latest mobile virtual network operator (MVNO) in the UK, Slice is the only network to offer an entirely app-based eSIM experience. Slice will set the industry standard by being the first eSIM only network in the UK, providing users with the freedom and flexibility to manage their mobile plans with ease within a brand new Slice app, without the need for a physical SIM card. More than just a mobile network, Slice is committed to treating customers like co-owners. This means shaping the service together by giving customers the power to vote on product features and benefits, and even contribute to naming decisions. The new network will offer four core monthly rolling plans designed to cater to different usage needs that include unlimited talk and text, as well as generously sized data packages and EU roaming. The plans are made with the modern user in mind, making it easy to stay connected while travelling for work or leisure. Slice is launching when the consumer landscape continues to evolve, particularly for GenZ and Millennial audiences. There is a growing sense of disillusionment with the current mobile network offerings with 35% of GenZ reporting a negative sentiment towards their current provider. Against this backdrop, Slice is looking to appeal to a new wave of customers who are looking for something different from their network. Plans will start at just £10 per month and come with a free 7 day trial. Alongside this, customers can earn cashback based on their yearly spend which increases with customer tenure, making Slice great value for those looking to save money on their mobile phone bill. Founding customers will jump straight to the highest tier of cashback which is 20% back on their annual spend. Rob Brock, Product Director at Slice, said, “We are very excited to start letting founding customers through the doors and getting the Slice app into their hands. From the beginning, our vision has been to develop a network that not only provides unparalleled service and functionality but also evolves effortlessly with the dynamic needs of mobile users. A key decision early on was to make Slice an eSIM only mobile network. With the eSIM market rapidly expanding and our audience's growing demand for sustainable and instant connectivity options, the move to eSIM was a clear and natural choice for us. Brock added, "At Slice, our mission goes beyond delivering exceptional connectivity and a seamless app experience—we’re committed to breaking down barriers for customers who want to engage with us as their mobile network. We view our customers as co-owners, empowering them to actively co-create and shape the network and its features, ensuring it becomes the network they've always envisioned. In return, we’ll reward them with things they actually want to own. Our ultimate goal is to establish a community where there is no distinction between 'us' and 'them,' but rather a single community of 'us'." Slice is currently in its early release - and will be opening doors to its founding customers gradually. Founding Slicers will jump straight to our highest tier of cashback which is 20% back on their annual spend. Plus the chance to win a £30k house deposit. To sign up to the waitlist visit: www.slicemobile.com

From Pizza to Property: Win a £30k House Deposit!

**The competition has now closed.** Does owning a home feel like a distant dream? If you’re Gen Z or a young adult, you’re likely nodding along. We totally get it — the rising cost of living and house prices have made the idea of buying a home feel out of reach for many. But what if we told you that you can enjoy life now while still chasing that big dream of owning a home? We recently conducted a survey of 1,000 young adults aged 18 to 30, and the results were staggering. Nearly half (49%) of respondents don’t believe they’ll ever get on the property ladder, simply because it seems too far out of reach. It’s no wonder that homeownership is no longer the top priority for 91% of them. Instead, 45% are choosing to put their homebuying dreams on the backburner to focus on living life to the fullest right now. Even more telling, 58% of young adults don’t think they’ll ever be able to buy a property on their own, and 23% believe they don’t earn a high enough salary to qualify for a mortgage on anything worth buying. Yet, despite these challenges, nearly half (49%) are still diligently saving for a deposit - whereas 45% of those who doubt they’ll ever own a home say they feel sad or overwhelmed about the situation. **Free Pizza Was Just the Beginning: Big Dreams, Bigger Rewards** At Slice, we believe you can enjoy life while still working toward your biggest goals. That’s why we teamed up with Yard Sale Pizza on Hackney Road to give Londoners a little something to smile about — free pizza! We wanted to show that the simple pleasures in life don’t have to be sacrificed, even when homeownership feels far off. The event was a hit! Hundreds of pizza lovers dropped by to grab a slice after downloading the Slice app, and the energy was incredible. It was great to connect with so many of you who share our vision: making homeownership feel possible for Gen Z and young adults. **Shaking Things Up: Win a £30k House Deposit** To celebrate our launch, we wanted to go even bigger. That’s why we’re offering our customers the chance to win a £30k house deposit — just for being part of the Slice network. Our goal is simple: treat our customers like owners and reward them with what they really want. At Slice, ownership is more than just about buying a home — it’s about feeling empowered and supported in reaching your goals. Head over to our Instagram page [here](https://www.instagram.com/reel/DAi1D66oEQG/?igsh=MWJkODdlNTBvdmhteQ%3D%3D) to catch the wrap-up video from the day and relive all the action. Stay tuned for more exciting offers coming soon! You can also read more about our pop-up in The Mirror, Express, and Daily Star. 

Refer Friends, Get Things: Slice’s New Referral Programme!

Slice fans, we’ve got something awesome for you! Our brand-new referral programme is your ticket to earning a reward as cool and quirky as you are. It’s never been easier (or more fun) to share Slice with your friends, and score an awesome prize in the process. Whether you're a Slice superfan or just starting your journey, this is your moment to shine. **How it works** It’s simple - spread the word about Slice! Share it with as many of your pals as you can by January 7th, 2025. We’ll then tally up your successful referrals and match you with a prize from our rewards tier. The more friends you bring on board, the more outrageous the end reward (especially the grand prize!). Remember, you can only win one prize based on your total referrals - so make it count! **How to get started?** Follow these simple steps: - Open the Slice app and head to the Settings section. - Copy your referral code. - Share it with any friends you think would love Slice as much as you do! - Once your friend completes their trial and signs up for a Slice paid plan, you’re officially on the path to earning a reward. Easy, right? **What’s up for grabs?** Now, let’s talk prizes - here are the tiers of what's up for grabs: **1 Referral:** Get your hands on an exclusive Slice-branded bucket hat and a tasty Slice of Bertha cake from Get Baked. Check out our community to see the hats being styled by the Slice team! **5 Referrals:** Enjoy a year’s supply of Who Gives A Crap loo rolls! That’s right - enjoy a luxury bum wiping experience all year long - a win for you and the planet. **10 Referrals:** You get a bus ad for the day - use it to promote your business, declare your love for pizza, or humiliate your mate by plastering an embarrassing photo across town. The power is yours! **25 Referrals:** Time to level up. Get a personal photoshoot with the iconic Rankin, one of the world’s most famous photographers! Whether you want to feel like a superstar or just get the best LinkedIn profile pic ever, this one’s for you. **50 Referrals:** Own an exclusive piece of art from Print Club London - the go-to online gallery for quirky, contemporary designs by the next big names in the art world. **The Grand Prize:** Ready to play in the big leagues? Be the first to hit 1,000 referrals, and you’ll be crowned Head of Hype at Slice! Not only will you join our exclusive advisory board, but you’ll also receive a £10,000 voucher for business class flights. Now that’s next-level hype! **What’s in it for your friend?** Everybody wins - your friend gets 20% off their first month when they sign up for a Slice paid plan, and you’ll unlock rewards. Plus, as a Founding Slicer, they’ll jump to 20% cashback and get a shot at winning a £30k house deposit - what more could they ask for? **The clock is ticking!** Ready to start your race up the rewards table? You’ve got until January 7th, 2025, to refer as many people as you can. The more friends you bring to Slice, the wackier your reward. So, what are you waiting for? Go ahead, share the love!

Deals To Blow Your Nipples Off!

**Get the Unlimited Bigger Biggie Plan for Just £5 a Month** Want all the data you need without breaking the bank? For a limited time, you can enjoy our Bigger Biggie unlimited plan for only £5 a month for the first three months! Normally priced at £30, this plan drops to £5 when you use the promo code FIVER at checkout. Using eSIM you can test the network in minutes without having to wait for a sim in the post. More reasons why it’s an offer you can’t refuse: * Unlimited data, texts, and calls – no more worrying about running out mid-month! * No need to wait for a sim card in the post - get connected in a minute using eSIM directly through the app * EU roaming included. * Flexible monthly rolling plan. * 7 day Free Trial - so you can try before you buy. * Massive 83% discount on your first three months, saving you a total of £75. * Easy sign-up – just apply the promo code FIVER at checkout. Hurry, this offer is only available until 11th December, 2024. So if you’re looking for a flexible, affordable plan, now is the time to make the switch! Download the app and get your unlimited data for a fiver [here](https://slicemobile.onelink.me/tca1/pkkdwdjo?utm_content=fiver). **Last Chance to Win £30,000 Cash!** Does owning your own home feel like a distant dream? Well we’re gonna make that dream come true for one lucky customer who’ll win £30,000 cash towards a house deposit! Here’s how it could be you: * Join Slice and move from the Free Trial to a paid plan by November 19th, 2024, and you’ll be automatically entered into the prize draw. * One lucky winner will be selected on November 20th, 2024, and notified via phone and email. * To be in it to win it you must be a UK resident, over the age of 18 and you can’t be a mate of Slice. Our mission is to reward our customers with things they genuinely want - and what could be better than a boost toward owning a home?